The highly anticipated WWDC event yesterday saw Steve Jobs waltz on stage and proclaim that iAds, Apple’s advertising network has already taken bookings of $60 million weeks before the official launch on 1st July. To coin a word from Steve these revenues are phenomenal considering they have only started selling 8 weeks ago.

Steve Jobs went on to say “iAd offers advertisers the emotion of TV with the interactivity of the web, and offers users a new way to explore ads without being hijacked out of their favourite apps. iAds will reach millions of iPhone and iPod Touch users, a highly desirable demographic for advertisers, and provide developers a new way to earn money so they can continue developing free and low-cost applications.”

Apple will be selling and serving the ads, the developers are to make 60% of revenues from these deals. Nissan, Unilever, Chanel, Disney are just some of the brands that have signed up.

We here at Sporkings believe that many more will follow, even if the widely reported buy in is $1 million.