Amazon Store

Amazon has announced this morning the launch of its UK Kindle Store. The online store will stock over 400,000 books including 84 of the 100 Nielsen UK Bestsellers.

On 29th July, Amazon UK started taking pre-orders for the all-new Kindle featuring a new electronic-ink screen , a new sleek design with a smaller body while still keeping the same 6-inch-size reading area. The all-new Kindle with free 3G wireless is available for £149 and Kindle Wi-Fi for only £109. The UK Kindle Store features a vast selection of titles, including New Releases and Bestsellers, from UK authors including Terry Pratchett, Ian Rankin, Martina Cole, Sophie Kinsella and Ken Follett.

The selection includes exclusives to the Kindle Store such as contemporary classics from the Wylie Agency’s new Odyssey Editions imprint including Salman Rushdie’s “Midnight’s Children,” John Cheever’s “The Stories of John Cheever,” Vladimir Nabokov’s “Lolita,” Norman Mailer’s “The Naked and the Dead,” and Ralph Ellison’s “Invisible Man.”

“The Kindle Store offers the largest selection of the most popular books people want to read at low prices,” said Russ Grandinetti, Vice President of Kindle Content, Amazon.com. “The all-new Kindle will begin shipping at the end of the month, but customers can start reading books from the massive UK Kindle Store today by downloading any of our free Kindle apps for the most popular devices.”