Microsoft launched a newly designed corporate logo featuring a new symbol and a new font. This is the first time that Microsoft has revamped its logo since February 1987.
The new logo shows the symbol for Microsoft’s Windows operating system — four squares in red, green, blue and yellow — positioned to the left of the name Microsoft in grey.
“It’s been 25 years since we’ve updated the Microsoft logo and now is the perfect time for a change,” said Microsoft brand strategy manager Jeff Hansen.”This is an incredibly exciting year for Microsoft as we prepare to release new versions of nearly all of our products. From Windows 8 to Windows Phone 8 to Xbox services to the next version of Office, you will see a common look and feel across these products providing a familiar and seamless experience on PCs, phones, tablets and TVs.
“This wave of new releases is not only a reimagining of our most popular products, but also represents a new era for Microsoft, so our logo should evolve to visually accentuate this new beginning.”