J.D. Power’s latest survey of tablet users found that Apple leads the market in customer satisfaction, which is not surprising considering the immense popularity and reputation Apple’s tablets and its other devices command.
Apple ranks highest, achieving a score of 848, and performs well in four factors: performance; ease of operation; styling and design; and features. Amazon (841) closely follows Apple in the rankings and performs particularly well in the price factor.
“As tablet computing, multimedia, display, and application offerings continue to evolve, their impact on usage patterns will continue to grow,” said Dr. Uma S. Jha, senior director of mobile devices at J.D. Power and Associates. “Tablets are a force in the marketplace that offer a great alternative to laptops and netbooks.”