Facebook  introduced the Facebook Card on Thursday , a resusable gift card that can be loaded with balances for different retailers when a user’s friends buy them gifts through Facebook.

Facebook has added a number of options to its Gifts platform, including Target, Jamba Juice, Olive Garden and Sephora, who will offer gift cards to be purchased on Facebook. But instead of sending individual gift cards for each restaurant or retailer, or sending multiple gift cards for the same business, Facebook will send users one card that can maintain balances for several outlets.

“Facebook Cards are reusable. After you’ve received a card, the next time you get a Facebook Card gift, it will instantly be added to your existing card. Your card can hold multiple gift balances, and each balance is dedicated to the retailer associated with the gift. For example, you might have gift balances of $100 at Sephora, $75 at Target, $50 at Olive Garden, and $8.25 at Jamba Juice.” elaborates Facebook in a blog post.